Project Overview
Lavergne is a Canadian leader in plastics recycling, transforming post-consumer materials into engineered resins for manufacturers across automotive and consumer industries. The work spans a long-form publication (Innovations in Plastics Recycling in Canada), educational infographics covering automotive decarbonization and circular-economy frameworks, and structured data visualizations comparing recycled and virgin material footprints. The challenge was making dense technical and environmental data visually accessible without diluting its credibility for an industrial audience. A restrained blue palette, custom icon work, and a recurring circular motif carry the brand's "We make plastic circular" positioning across every touchpoint.
Roxxie Creative